Surviving your first year in business during a recession (Part 1)

Start-ups are rightly considered an essential feature of our economic recovery. So, having recently come through my first year in business despite the continued bad news on the economy, I would like to share my thoughts on what I have observed, both within my own business and clients that I have worked with.

A good idea that is timely does not rely on the strength of the economy

Quite simply – if people need what you are offering and you are the best at it, then it is possible to grow through bad economic times. It’s not easy, but it’s possible.

Read more