Sep
21
Sep
30
There is a lot of emphasis on start-up and growth of business currently as a way of stimulating economic growth. Inevitably…
Nov
12
A strategy is often, wrongly, defined as if it is nothing more than a plan, or worse, a technique. In…
Aug
27
I've had many conversations with people about marketing. Many of these involve people assuming that the product, target market and what customers want are…