The strange disappearance of expertise: Part 1. The digital dimension

I write this month with news hot off the press: Business success has now become so easy; so formulaic and reduced down to a mere following of the ‘key steps’ and the ‘tips, tricks and ploys’ that are Googleable by any of us, that it is no longer necessary to have specialist knowledge in any of the specific fields of business.

Except accountancy, obviously.

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